PROPERTY MANAGERS ARE BETTER AT MANAGING HOLIDAY RENTALS

How is that for a bold statement? Well Rob and I are focussed on delivering that, it is why we founded Supercalla Luxury Properties in the first place. We’ve gone through the experience of using a real estate agent to manage our holiday rental properties & you are just one of hundreds of listings that get little attention.

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WHAT IS A REAL ESTATE AGENT?

First things first, your typical real estate agent will of course manage a collection of properties. Most real estate agents will sell as well as manage rentals. They make one off commissions from the sale of a property & use their rental list to generate regular cashflow. 

Obviously the less time they spend dealing with a property owner the more profit they can make. So while it is in their interest to help you with your holiday rental they don’t really want to because it eats into their margins when they do so. If they are managing one thousand properties then you can also get lost in the mix quite quickly.

CAN A REAL ESTATE AGENT MANAGE HOLIDAY RENTAL PROPERTIES?

Any real estate agent can say they manage holiday rentals, but saying it and delivering an incredible management experience are two different things. If holiday rentals make up 5% of their listings & they use the same staff as regular rental properties then how will you be serviced correctly for your unique needs to maximise your holiday rental returns?

So yes, they can provide the ability to collect payments, deal with maintenance etc but they probably won’t be able to offer much more than that if they don’t have the time to allocate to your property. This means you don’t receive any help or assistance to really develop your property’s profile to maximise returns.

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CAN A REAL ESTATE AGENT MANAGE HOLIDAY RENTAL PROPERTIES?

Instead of using a typical real estate agent to manage your holiday rental you can use a property manager like Supercalla Luxury Properties who provide a more personalised service. We treat each holiday rental property as its own brand and spend time working with you to craft a profile that is unique to your location and that stands out on the rental listing websites.

We take care of everything from property photography, styling, property presentation & can even help with things like videography or crafting local experiences for your guests. This can transform your holiday rental listing from an average property to something that is unique, contemporary & stands head and shoulders above other available properties for rent.

Supercalla Luxury Properties is a specialist holiday rental property management service located on the NSW South Coast that has a laser like focus on this region. We don’t sell properties & we don’t look after regular long term rentals – instead we focus on managing a curated selection of high quality luxury accommodation locations around Jervis Bay, Kiama, Kangaroo Valley, Berry & Nowra which include beachfront homes or ones tucked up in the hinterland.

At the end of the day it’s all about hospitality, personalisation and attention to detail. A lot of real estate agencies focus on chasing listings regardless of their level of quality or symmetry with the rest of the collection. Not hand picked rather mass harvested.  Small boutique agencies such as us means you know you will be in good company with other properties and owners that mean business. We actually wont work with clients we feel are not in the business of hospitality…The properties also need to be of a certain quality and meet certain criteria